For twenty years, he has studied the leading research on individual and team performance, and created programs to help businesspeople improve their effectiveness.

Peter works with a broad spectrum of organizations, from small businesses to Fortune 500 companies. His clients include AT&T, American Express, Bank of America, Deloitte Consulting, Hewlett-Packard, Intel, IBM, Marriott, Merrill Lynch, Microsoft, Oracle, PaineWebber, Prudential, PepsiCo, RE/MAX, and Verizon. Peter's work has been featured in USA Today, Fast Company, and CNN. His books have been translated into six languages.

Prior to his work in the peak performance field, Peter received a Master's Degree and was on the faculty of Regis University in Denver, taught on the high school and college levels, and coached five sports. As President of McLaughlin Company Realtors for ten years, Peter managed three offices and was a member of the Million Dollar Round Table. His creative achievements in business led the Tarrytown Conference Center in New York to select him as "One of the Top 100 Most Innovative Executives in America."

Peter's organization, The McLaughlin Company, offers training programs and consulting services to help corporations maximize their employees' performance. The McLaughlin Company is based in Denver, Colorado. 
 
Program Topics
 
CatchFire: Igniting Energy and Performance - Maintaining top levels of energy. Staying focused under pressure. Tackling problems with enthusiasm and persistence. Living a healthy, balanced life. CatchFire: Igniting Energy and Performance teaches your audience how to thrive in today's demanding world. CatchFire comes from Peter's extensive research on peak performance, including scientific studies, hundreds of interviews with successful executives, and years of experience in helping people and teams improve their effectiveness. In brief, CatchFire shows people how to maximize their health, energy, and performance. One of its unique advantages is that it addresses both the mental and physical aspects of peak performance. So not only do your audience members learn how to stay enthusiastic, focused, and persistent, they also learn practical information about eating habits, exercise, and sleep that enables them to sustain optimal energy levels and live healthy, enjoyable lives. Audience members leave with a recharged commitment to take their performance to a higher level, and the concrete tools to get there.
 
Whole-Brain Communications - Peter McLaughlin's Whole-Brain Communication program presents an exciting new way to jumpstart team enthusiasm and effectiveness. Using the Emergenetics� model*, the program teaches participants how to understand the dominant thinking and communication styles, and shows them how to use this knowledge to create dedicated, organized, supportive, high-performance teams. Whole-Brain Communication delivers a distinctive combination of hard-hitting information and high-energy fun. Offering amusing depictions of how conversations at work often go astray, Peter addresses common communication problems that result in cynicism, disengagement, and underperformance. Then he details real-life strategies for more successful meetings, presentations, client interactions, and other communications at work. Together with interactive exercises, video clips, and personal assessments, The Power of Whole-Brain Communication is a powerful, energizing, and fun learning experience. 
 
Winning Sales Habits - Most sales training focuses on increasing knowledge. They teach the newest techniques or "secrets" to closing the sale. Unfortunately, most of this training fails to produce lasting results. The reason? In the pressure-filled arena of sales, habits trump knowledge every time. It's not just what you know that makes you successful, it's what you consistently do (day-in and day-out) that produces sales results. It's your sales habits! We've interviewed over 1200 top performers, worked with some of the world's leading corporations and researched the field of performance for the past 15 years. Winning Sales Habits teaches the "best practices" of top sales professionals and a system to make these actions automatic. Each presentation is customized by doing a series of in-depth interviews with management and members of the audience. We create an exciting and fun event with plenty of audience interaction, short film clips and cartoons to illustrate key points.
 
Using Positive Psychology to Succeed in Business and Life - Everyone agrees that a "positive attitude" is important for success in business � as well as in life. But very few people have gone deeper than the platitude "have a positive attitude." Just what is a positive attitude? What is its role in work productivity? And just as importantly, how do you develop a positive attitude � and how do you reclaim it after a particularly bad day? Peter McLaughlin's presentation on Using Positive Psychology to Succeed in Business and Life has the answers. Peter is part of a vanguard group studying the fascinating new field of Positive Psychology and its role in business. The research is clear: positive emotions help you live longer, have better health, work more productively, and make more money. Peter's compelling presentations on the subject give an overview of the latest findings, and teach audiences how to incorporate new strategies to maximize morale, productivity, and results at work � while at the same time enhancing their quality of life. The unfortunate fact is that many people have negative mental habits that sabotage their performance, as well as that of the people around them. Using Positive Psychology to Succeed in Business and Life teaches people how to recognize negative emotions that are holding them back, and then develop the courage, creativity, and persistence to achieve extraordinary results.