Adrian Gostick is the author of several bestselling books on corporate culture, including the New York Times, USA Today and Wall Street Journal bestseller The Carrot Principle. He also wrote the bestsellers The Integrity Advantage and The 24-Carrot Manager. His research on employee engagement has been called a "must read for modern-day managers" by Larry King of CNN, "fascinating," by Fortune magazine and "admirable and startling" by the Wall Street Journal.

Adrian's books have been translated into 20 languages and are sold in more than 50 countries around the world. As a leadership expert, he has appeared on numerous national television programs including NBC's Today Show and has been quoted in dozens of business publications and magazines.

Adrian is Vice President of the Carrot Culture division, the consulting and training arm of the O.C. Tanner Recognition Company. Adrian earned a master's degree in Strategic Communication and Leadership from Seton Hall University, where he is a guest lecturer on organizational culture.

A New York Times, USA Today and Wall Street Journal bestseller, The Carrot Principle has become the preeminent source on employee engagement and recognition.

Based on his runaway bestseller, The Carrot Principle workshop or keynote reveals the ground-breaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. This breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.